Jack Daniel's sells a co-branded officially licensed bottle with McLaren’s marks at retail. The spirit company is an official partner of McLaren and will be activating its broader “Make It Count” campaign this week with digital content featuring the team’s drivers and a concert with Metro Boomin at The Theater at Virgin Hotels on Thursday. The Tennessee-based whiskey brand usually has only had its logo in a little-seen position on the side of the nose of the car this season, but for the F1 Heineken Silver Las Vegas Grand Prix, Jack Daniel's will have far larger, TV-visible branding on the sidepod of the car. Jack Daniel's will have enhanced branding on McLaren’s cars this weekend during the F1 Heineken Silver Las Vegas GP.